Acupuncture NZ will be making a submission and we encourage members to also make one individually if they wish.

 The Advertising Standards Authority has opened consultation on the review of the Therapeutic and Health Advertising Code.  The consultation document provides an overview of the review process, and outlines the issues considered when developing the proposed draft Code.
 

Submissions are invited relating to all aspects of the draft Code and specifically seek feedback on the following points:

• Testimonials and endorsements: We seek your views on the draft rules regarding endorsements and testimonials, including their sufficiency, clarity, and alignment with legislative requirements.

• Vulnerable audiences: We welcome your comments on updated wording addressing advertisements targeting vulnerable audiences.
   

Click here to download the submission form.

Submissions close at 5pm Monday 28 July 2025.
 

The ASA Codes Committee will review all submissions to inform the final version of the Code. Once approved by the ASA Governance Board, the finalised Code will be publicly released.

If you have any questions or wish to discuss the draft further, please reach out to us at asa@asa.co.nz.